Google Analytics Visualization Compare report data to the website average for insightful performance analysis.

Establishing a Benchmark Website average serves as a benchmark in Google Analytics, using key metrics to gauge performance.

Accessing the Comparison Visualization Log in, select your website property, navigate to Reports, and look for the "Comparison" option.

Configuring Comparison Settings Choose metrics and dimensions, adjust the period, and start analyzing your website's performance.

Interpreting the Data Identify patterns, trends, and deviations from the website average for actionable insights.

Leveraging Insights for Optimization Focus on areas below average, capitalize on strengths, and continuously monitor and adapt.

Drive Better Results Optimize your website, enhance content, refine marketing campaigns, and improve user experience.

Comparing report data to the website average empowers you to optimize your website effectively.