Sales Promotion vs. Personal Selling

Sales Promotion: Instant sales through offers and incentives.

Personal Selling: Direct interaction to build long-term connections.

Sales Promotion: Short-term results, affordable for companies.

Personal Selling: Long-term oriented, expensive for companies.

Sales Promotion: Simple products, wide target audience.

Personal Selling: Complex products, high-purchasing power audience.

Both Essential: Choose wisely to drive business growth!