Covid-19 pandemic has re-engineered our daily routines. Social distancing is the new normal and the internet has played a major role in keeping us connected to the outside world.
Now, people are spending more time online than ever. According to statistics, online media intake has raised by more than 4 hours since the lockdown, in comparison to the average of 1.5 hours before coronavirus pandemic affected the world.
Businesses have witnessed a seismic shift in the shopping behavior of thousands of people as the pandemic has pushed more and more buyers to go online.
With potential customers remaining indoors and spending more time on digital platforms, it makes sense to shift the focus of your traditional marketing strategies to digital and mobile campaigns. After all, your customers are going to be online. Isn’t it?
The benefits of digitally transforming your marketing activities are not a secret anymore. You can create customized marketing campaigns to reach your targeted customers and get better ROI. Adjusting the budget allocated to a campaign is very much possible with just a few clicks of the mouse. Such flexibility is not possible in traditional marketing.
If you haven’t tapped on the potential of digital marketing, it’s never too late. And, for businesses that are already leveraging the power of digital, now is the time to focus on expanding your customer reach.
Therefore, Delhi Institute of Digital Marketing is hosting a free webinar on Sunday, 21st JUNE, 2020 to discuss in detail and guide you on how to future proof your career with digital marketing post-COVID.
In marketing, always remember communication is the key! Now is the time to connect smartly with your potential customers using digital marketing skills.