Discover the genius marketing strategy of Steve Jobs

Steve Jobs is regarded as one of the greatest marketing minds in history.  He is the one who is greatly responsible for the Apple company’s success.  Additionally, Steve Jobs’ marketing genius was credited with the success of Pixar Entertainment and…

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DIGITALIZATION – BOON OR BANE

We live in a digital world, surrounded by technologies that promise to make our lives easier, more efficient and more productive. But with the rapid advancement of technology, there is a fine line between the benefits and disadvantages that arise…

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