Discover the genius marketing strategy of Steve Jobs

Steve Jobs is regarded as one of the greatest marketing minds in history.  He is the one who is greatly responsible for the Apple company’s success.  Additionally, Steve Jobs’ marketing genius was credited with the success of Pixar Entertainment and…

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DIGITALIZATION – BOON OR BANE

“The only thing that is constant is change.” – Heraclitus In this fast-paced world, where everything is changing drastically we need to embrace change. If we look back to the last 3 decades, there was a transition which also enhanced…

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